The world doesn't always reward the person who knows the right answer. Increasingly, it rewards the person who can imagine several possible answers. That's where divergent thinking becomes essential. Rather than following a single path, divergent thinking encourages us to generate multiple ideas, challenge assumptions, and approach problems from different perspectives (Guilford, 1956; Runco & … Continue reading The Art of Divergent Thinking
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The Creative Process: Creativity Isn’t a Linear Process
The creative process is rarely a straight line. While many people imagine creativity as a sudden flash of inspiration, research suggests that innovative ideas develop through an iterative journey of curiosity, learning, observation, experimentation, reflection, and action. In his book, Zig Zag: The Surprising Path to Greater Creativity, Dr. Keith Sawyer presents an eight-stage framework … Continue reading The Creative Process: Creativity Isn’t a Linear Process